To develop a better understanding on the typical conventional features, regulars, layouts and general appearance of my music magazine, I have sent out a questionnaire to 20 individuals, including both students and adults to receive as much feedback as possible to then create a reliable, envied magazine. The typical questions that included were their age, general interests, favourite genre of music and the typical price that they would be prepared to pay for a magazine of their choice, to name a few.
From the feedback that I have collected, I have made judgmental conclusions to what I will definitely include in my magazine's final piece as well as discarding original ideas that I thought would be appropriate but later on found that the public would disagree.
For my first question, I asked the public what their age was, giving them open minded answers, meaning all age ranges were accepted. With 20 people answering my questionnaire, I found that with 70% of the individuals being aged between 17-19, my original idea of aiming my magazine towards 18-25 year old's would be perfect when finding out more about people within this age range. 20% of people said that they were aged 20-23, whilst the other 20% said they were 16 or under. With this information, I know that the predominant age will be 17-19 and leaving/preparing for University.
Having already acknowledged that my magazine will be acoustic based, I wanted to ask the general public what sub-genre I could include within the magazine and base it around acoustic music. I gave examples such as "indie", "pop", "rock" and "folk", hoping that one of my favoured genre's would be overpowered. As hoped, when calculating my results, 30% of the public chose "indie", "ska" and "folk", whilst 5% chose "pop" and the other 5%, "R&B". Having collected this information, I feel it is now up to me to chose one of the three favoured sub-genre's to acoustic music, knowing that the public will be pleased with any of the three. Considering my favourite acoustic based music is indie, I feel that using this genre will be ideal and appropriate.
For my third question, I felt that I needed to gain more knowledge about the appearance of my front cover and what students tend to look for when they're purchasing one. By asking a simple question such as "Do you prefer simplicity or complexity?", I feel that I will get a better understanding on how much information to put on my front cover, the layout of my front cover, how many images to include and whether to have a lot of nauseating uplifting colours or just a few admirable colours that will dominate the page. After collecting the results, I found that 80% of people noted that they liked a mixture of both simplicity and complexity on a front cover. From this information, I am planning to have three dominating colours on the front page, two images, a simple layout and write a list of many featured artists, without giving away too much information about them. By doing this, I feel that I am showing a mixture of complexity and simplicity, without dominating one more than the other.
Question four was an easy question that meant I would gain more of an understanding on the contents of my magazine. For this question, I asked whether the individual was familiar with upcoming gigs/ festivals and whether they researched these festivals to find out more. By doing this, I would know whether to include tour dates, acclaimed festival dates and artists going, gig information including fashion and the latest trends as addition to including gossip and articles about celebrities. For this question, I found that the predominant answer was yes. To gain more knowledge, I listed another question beneath, asking what kind of hobbies the individuals had. By doing this, I had further knowledge on the typical student activities and interests that I could include in the magazine to gain more audiences to help the circulation of my magazine. The typical subjects that were included was playing instruments, shopping, skateboarding and listening to music.
Questions 6 and 7 were two that were suited to be asked together. These questions included how much money they would accept on spending on each magazine copy and how often they would want to receive the magazine. Through the calculations, I found that £3 and £4 both had the highest percentages, 40% each, whilst £5 had 20%. Having acknowledged this information, I aim to sell my magazine between £3 and £4, at roughly £3.80. For question seven, I gave five options including, "every day", "every week", "every month", "every year" or "over a year". From this question, I learnt that 50% of people said every month, whilst 40% said every week and 10% said every year. From this information, I aim to sell my magazine each month.
Question eight was another question that gave me more knowledge on the kinds of information to place within my magazine. Out of 20 people, I found that only 2 people didn't play an instrument. Out of the other 18, instruments such as guitars, pianos and drums were the most predominant. Information such as instruments that are currently being sold, their prices, music related shops that may be of interest to the public and posters that include bands and well-known celebrities playing instruments may be appropriate.
For question nine, I felt that asking the public what would attract them to pick up a magazine would be a great insight into the designing aspect of my magazine creation. My options included the genre of music the magazine includes, the celebrities included, the colours/ fonts/ layout of the magazine and the free give away's. Through this question, I found that most people found the genre of music and the celebrities included of most interest. Due to this, I feel that capturing my images will be important. Including an interesting setting, props and costume will be something that I will take into consideration when taking my final images.
For my last question, I felt that the colour of my magazine will be a subject that I will find difficult in choosing. Giving many options for this question meant that the most predominant colour that is chosen can be taken into consideration. In conclusion to this question, blue, green, black and white were the four colours that were chosen the most. Having taken this into consideration, I feel that including these colours will be ideal as addition to showing that my magazine is not aimed specifically at one gender but both.
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