By
February, I am aiming to have planned, drafted, designed and completed my final
music magazine. To accomplish my intentions, I have made assumptions and
planned the outcome of who my target audience is, what colours I would like to
include in the magazine, the pricing, the title of my magazine and the style of
font, to name but a few.
To begin this task, I studied the current music magazine trends and their
techniques of producing a product that is worthy of purchasing. By virtue of
the magazine industry being either aimed for males or females, I decided to
state my magazine as suiting both genders to enable as much circulation to
occur as possible. Suiting both genders meant that the genre of music I chose
has to entice both without overpowering one predominant gender. I felt that
understanding what age group my target audience will be would help me choose the
genre of music. After acknowledging that I knew more about my generation, I
felt aiming my magazine at 18-28 year old's would mean I would know more about
their interests and be able to create a reliable magazine. As addition to this,
I chose to focus my magazine around a specific genre of music that I am most
familiar with. Having acknowledged that I play two acoustic instruments, guitar
and ukulele, I felt that my magazine would be acoustic based, including indie, pop and folk music.
Including colours that are most striking will mean that the young audience will find it most persuasive to pick up the magazine and open it up to view other features. I plan to include one bold colour that will dominate the page and then use other, easily read, less illuminating colours such as white and black to show professionalism and and help to show the social class that it is targeted towards as addition to still being visually appealing. Designing a magazine that looks sophisticated, clear and simple is my main aim.
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